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Online Marketing Manager

Berlin

Full-time
Permanent

ESCRIBA is a founder- and owner-managed Berlin-based software provider. For the past 25 years, our heart has been beating, striving for consistent, innovative digitization in companies. We develop powerful, convenient software solutions and offer high-quality consulting services for our customers, including many in the DAX and MDAX sectors as well as the public sector.

We owe our lasting success in the market to our reliability, coupled with the joy of developing ourselves further and trying out new things. This is also reflected in us as a team: a colorful mix of old and young, from a wide range of countries of origin and professional backgrounds.

We look forward to your application!

ESCRIBA is a Berlin-based provider of business software for the digitalisation and automation of processes in the HR environment, among others.

Our ESCRIBA EDS/EIS technology stack and NLC-based HR suite are the result of a complete redesign of our document creation and automation technology that has been successful for 20 years. We combine the power of digital workflows and case management with consistently object-oriented document creation. This is what makes ESCRIBA so unique in the market.

ESCRIBA is a growing company and is constantly opening up new market and sales areas. Therefore, we are looking for an Online Marketing Manager:in (m/f/d) for our office in Berlin (hybrid working possible). In this position you have the opportunity to use and expand your concentrated online marketing knowledge. You will be responsible for the area on your own and report to the Teamlead Corporate Marketing.

We look forward to your application!

Your responsibilities

  • Control, evaluation and further development of the online marketing mix
  • Setting up, testing and managing online marketing campaigns and strategies for lead generation and increasing brand awareness
  • Review and development of keyword research
  • Creation of SEO texts for optimal positioning in Google rankings and for brand awareness
  • Set-up and optimization of ads (Google Ads and LinkedIn Ads) incl. ad copywriting
  • Development of conversion optimized landing pages
  • Evaluations of lead channels and KPIs in Google Analytics/ Looker Studio and their (further) development, creation of ROI calculations and reports
  • Support with general content creation (website, blogs, flyers, etc.)

Your qualifications

  • At least 2 years of experience in online marketing and related lead generation, preferably in B2B.
  • Ability to plan and implement effective campaigns
  • Interest in and understanding of sophisticated B2B solutions, preferably from the no/low code world or document generation and management
  • Analytical skills to interpret campaign performance
  • Good feel for language and SEO-driven, fresh writing style
  • Good mix of analytical and hands-on approaches
  • Excellent written and spoken German and English skills

Benifits

Now you’re just one step away. To submit your application to ESCRIBA, please fill out the following form and upload your application documents. We are looking forward to your submission!

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Contact person

Mirjam Fochler
+49 172 9427159
bewerbung@escriba.de

Do you want to join our mission to turn every company into a software provider? Then either find the
right position here or directly submit your application to us.

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Why ESCRIBA?

ESCRIBA stands for 25 years of living digitalisation in companies. Our heart beats for digital processes and scalable technologies, which we develop on our own no- and low-code platform. With this, we create groundbreaking results in a short time and bring your software world up to speed. Choose from our wide range of pre-packaged solutions or let us develop customised software for your personal use. more >>

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Tel. +49 30 280 488-0

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